Kumaran

BENEFIT OF PRINTED POLYESTER LAMINATED ROLLS

Benefit of printed polyester laminated rolls

Post by Kumaran

Over time everyone likes flexible packaging, wonder why? Okay, have you ever thought that maybe it is due to its great quality, durability and such attractive appearance? Yes! Business owners are switching to laminated flexible or pouch packaging these days because they are significantly cheaper and...

Increase Brand value – Packaging is the mirror of the value of Goods

Increase brand value – packaging is the mirror of the value of goods

Post by Kumaran

E-commerce is a fiercely competitive industry and the only way to stay on top is to differentiate yourself from the rest of the pack. To promote your brand presence you need to make it more recognizable. Exclusivity is an admirable feature and it helps to perpetuate the brand in people's memory. The...

Branding and Packaging so Important for a New start-ups

Branding and packaging so important for a new start-ups

Post by Kumaran

    A LOT OF NEW STARTUPS ARE CONFUSED WHAT IS BRANDING? YOU MIGHT THINK THAT ONLY BIG COMPANIES THAT SHOULD BE CONCERNED ABOUT THE EXISTENCE OF A BRAND. BUT IN FACT is not EVEN MORE NEW STARTUPS AND Small ENTERPRISES ALSO NEED TO BUILD UP THEIR BRAND VALUE. WITH THE IMP...